South Africa’s First Energy Drink Formulated for Women

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Johannesburg, South Africa, 22 January 2026: Glootis thrilled to announce the official launch of Gloot Energy for women. This pioneering energy drink is poised to disrupt a traditionally male-oriented category.

Gloot, a brand that has rapidly ascended to become one of South Africa’s leading female-focused wellness and beauty brands, has seen tremendous success over the past 24 months, achieving remarkable traction across supplements, beauty-from-within products, and daily wellness solutions, with best sellers such as Flat Tummy Toner, Protein Water, and Booty Beauty Creams.

With most energy drinks primarily geared toward male consumers, Gloot Energy emerges as a clean, functional, and lifestyle-focused alternative. This is not just another energy drink; it’s a product designed with the busy lives of women in mind.

Gloot Energy features a clean energy formula powered by L-Theanine, providing smooth, focused energy without the jitters, anxiety, or overstimulation associated with traditional energy drinks. With zero sugar, under 10 calories per 330ml slim can, and a handbag-friendly design, Gloot Energy is tailored for women on the go.

Gloot has partnered with Dynamic Brands, a leading South African beverage manufacturer, to launch the energy drink. Dynamic Brands provides industry-leading quality, world-class facilities, efficient national distribution, and trusted production. This partnership enables Gloot to deliver a premium product to consumers.

The Flavour Line-Up

  • Watermelon Crush
  • Peach Fizz
  • Lemon Pop

“Gloot has always been about creating products that genuinely elevate women’s everyday lives. Stepping into beverages is a powerful next chapter for us. The energy drink category has been built for men for far too long. We saw a massive opportunity to create something cleaner, lighter, and smarter for women. With Gloot Energy, we’re redefining what energy can feel like: calm, focused, functional, and designed for real, busy lifestyles. With Dynamic Brands as our manufacturing partner, we’re ready to scale a completely new kind of energy experience across South Africa,” says Greg Tinkler, CEO and Founder of Gloot.

About Post Author

KWANELE NGOBESE

I am a media and communications professional with a focus on public relations and digital content. At After 12 Communications, I manage social media platforms and publish articles that inform, engage, and elevate the brand’s voice. Passionate about storytelling and digital engagement, I bring creativity, consistency, and strategy to every project I work on. Follow me on Twitter: @Kwanele_Coms
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